In today’s market, the allure of cheaper, generic products can often be tempting. However, when it comes to certain items, investing in branded options is not only a matter of preference but also of quality, safety, and longevity. Branded products usually come with the assurance of reliability, rigorous testing, and better customer service.
Read on to learn about 13 things that you should always buy branded.
Eyewear
Branded eyewear ensures better vision correction, durability, and style. Investing in branded eyewear means stringent safety and quality standards, better durability, and fewer replacements, providing long-term value. A survey by the Vision Council revealed that optician recommendations, brand, technology, and current fashion trends are valued more by sustainability-minded consumers. Long-time brands like Ray-Ban, Oakley, Prada, Warby Parker, and Gucci are the leading players in the global eyewear market.
Bicycles
According to an online survey, 54.7 million Americans rode bikes in 2022, compared to 51.4 million in 2021. Brands like Trek, Specialized, and Giant use advanced technologies and high-quality components to enhance their bikes’ performance and durability. Whether for commuting, recreation, or competitive cycling, branded bicycles offer better handling, comfort, performance, and safety features. The higher initial cost is redeemed in reduced need for repair or replacement of parts.
Innerwear
Innerwear touches your skin throughout the day, so investing in good innerwear that uses high-quality fabric and ensures a good fit and comfort is essential. The top global players in the lingerie market are Victoria’s Secret, H&M, Triumph International, La Senza, Calvin Klein, and Wacoal Holdings. Investing in branded innerwear ensures better comfort, durability, and hygiene. Brands focus on ergonomic designs that offer improved support and reduce irritation. Branded innerwear lasts longer, maintaining its shape and comfort through multiple washes.
Footwear
Branded footwear often guarantees better quality, comfort, support, and longevity. Brands use advanced technologies and high-quality materials that provide better support, reducing the risk of foot injuries. Additionally, branded footwear offers a better fit and aesthetic appeal, making it more comfortable for daily wear. The long-term durability of branded shoes means fewer replacements and, consequently, better value for money.
Automobile Tires
Branded tires can significantly dent your wallet; however, they ensure safety, all-season performance, ride quality, durability, handling, shorter braking distance, and longevity. As per the National Highway Traffic Safety Administration (NHTSA), in 2022, 562 people died in tire-related crashes on the road. Investing in high-quality tires can significantly improve your vehicle’s performance and reduce the risk of accidents.
Baby Products
As far as baby products are concerned, safety and quality are paramount. Branded baby products undergo rigorous testing and compliance with safety standards. Baby products, ranging from baby formula to car seats, undergo extensive testing to ensure they are free from harmful chemicals and designed to protect infants. The additional cost of branded baby products is a small price to pay for the safety and well-being of your child.
Kitchen Appliances
Investing in branded kitchen appliances ensures better performance, efficiency, and longevity. As per the US Environmental Protection Agency, an average American household can save up to US$450 a year on energy bills by shifting to energy-efficient appliances. Additionally, branded kitchen appliances come with comprehensive warranties and customer support, providing peace of mind and protection against malfunctions.
Sports Equipment
Brands invest in super-quality materials and technologies to boost performance and durability and reduce the risk of injury. Whether it’s a tennis racket, basketball shoes, or a fitness tracker, branded equipment ensures reliability and effectiveness. The higher initial investment in branded sports gear often translates to better performance and fewer replacements.
Mattresses
A good mattress ensures a good night’s sleep and back support. According to a study, 83% of American shoppers today value features like comfort and support the most in their mattresses, 40% prioritize reputation, and 17% consider brand important. Branded mattresses ensure better comfort, durability, and health benefits. These mattresses maintain their shape and support for longer, providing better value for money.
Furniture
Quality furniture from reputable brands ensures durability, comfort, and aesthetic appeal. Branded furniture pieces use superior materials and craftsmanship, providing better comfort and support. Investing in branded furniture can also add value to your home, as these pieces often retain their aesthetic appeal over time. The long-term durability and reduced need for replacements offset the initial higher cost.
Outdoor Gear
Branded outdoor gear ensures safety, durability, and performance with products made after years of research and innovation. Whether it’s hiking boots, tents, or backpacks, these products are designed in such a way that they withstand extreme conditions and provide ultimate comfort and safety. The long-term durability and enhanced performance of branded outdoor gear make them worth investing in any outdoor adventure.
Electronics
Branded products often carry higher price tags but offer cutting-edge technology, quality, and superior user experiences. Additionally, these brands provide extensive warranties and customer support, which are crucial for expensive purchases like laptops, smartphones, and televisions. Apple sells expensive phones and has a 58.81% market share in the US because Americans prefer its exclusive features and stylishness.
Cosmetics And Skincare
Products directly applied to skin and hair should not be chosen randomly, as cheap products can do more harm than good. Branded beauty products are subject to stringent testing and quality control measures that ensure safety. These products are trusted for using high-quality ingredients and proven formulations, giving users confidence in their efficacy. The risk of harmful reactions is significantly lower with branded products than generic ones.